I would like to open a discussion on this - Can the scent of a sexy man drive a woman wild? Or is this just another urban myth picked up by the producers of men’s fragrances such as Axe and Tag to generate additional advertising revenues?

At least once we have seen commercials like Axe (above) on television. Nick Lachey goes for a stroll around the city and does his usual errands - picking up drycleaning, buying shoes, checking out the music stores…. Women flirt with him ourtrageously. He tallies up his conquests for the day and still falls short compared to a blue collar man with passably good looks.

Can you really bottle sexy like Axe claims? During a recent public promotion of Axelab in Milwaukee, they ran “pharmasexual experiment” displays. Visitors spoke to a computer “hologram girl” and she responds back in playful seductive voice. She groans, giggles and “ahs” when you dose her with the Axelab scent by pushing a button. “With the gentle hint of AXELab in the air, the young, curvaceous female lab assistants clad in long, tight, white T-shirts often are “overcome” and need to regain their composure. That’s when the cool-down chamber is activated. A technician steps inside a shower-like container, where she is blasted with compressed air from below Marilyn Monroe style.” as reported by The Milwaukee Journal Sentinel.

I found a humorous blog post from the Ejucated Guy on his recent experience with Tag Body Spray. To quote his letter to Tag - “The first day I went out after trying Tag, I noticed women suddenly covering their mouths as I walked by. At first, I thought they were just laughing because I was suckered into believing they would be attracted to me, but then I realized they were throwing up in their mouths just a little. Indeed, the various scents don’t seem to be as appealing to women as you promised in your commercials.”

So, what do the experts say?

Playboy - Miss July 2006 Sarah Jean Underwood
“Even though he might not be the most attractive guy in the world, not the most suave guy in the world, if he smells good, that might catch your attention. “You walk by him he might turn your head, turn your nose,” she said. “So it’s definitely important to smell good, I think. It’s sexy.” - The Milwaukee Journal Sentinel

Dr. Tina Read for the Calgary Herald
Why scent works to increase your libido is a little fact and a little hocus-pocus. If it gets you good to go, who cares why?

Al Link, Author of Soul Sex
The Australian organization, Bennett Research, conducted a survey of 306 men. Ninety percent of them claimed that the product had increased their attractiveness to women. Increased response from women was measured by: Making conversation - 61%, Starting up a conversation - 52%, Expressing an interest in the man - 43%, Being responsive to him - 40%, Paying unsolicited compliments - 36%, Overt flirting - 34%.

What Do You Think? Here are some questions to consider:

>Do you notice how a man smells before you mind registers what they are wearing?
Wen a man smells nice, does he turn you on?
Would you flirt with a man, just because he smells nice?

Let the Diva know what you think!

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